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El Corte Inglés improves product management with Trace One’s platform

FBR Staff Writer Published 20 December 2012

Trace One, a provider of e-collaborative solutions, has implemented a common portal for Spanish retailer El Corte Inglés, in order to facilitate the central management of own-label consumer products.

The tool has enabled El Corte to improve the management of its entire private label product creation process, including aspects such as product selection; panel management; tracking requests for quotes; auditing and the preparation of data sheets; and collecting information on product recalls.

Trace One is currently implementing the first stage of the application, known as Quality Portal, following which, two other stages are planned. The Packaging Portal will seek to accelerate the comprehensive management of packaging design, while the 'Product Lifecycle' portal is aimed at optimising the entire workflow process, including the handling of complaints.

The application is expected to lower the time to market the private label products by one to two months.

It is also expected to improve the collaboration with suppliers, while ensuring that the partners have access to the exact information needed, across the supply chain, in real time.